iSMA News Desk

Managed by Julie Hentz and Nathaly Aya

Have an article you would like to share? Contact

Thanking the Social Marketing Community



The 5th World Social Marketing is fast approaching and we hope you will be joining us in Washington DC.

The conference producers and organising committee would like to personally thank every author who submitted a paper, poster or interactive session for review. With over 200 submissions from 41 countries, resulting in 106 presentations, 10 workshops and 12 panel sessions across two days, this year’s conference is testament to the strength of the field across the globe. This fantastic programme wouldn’t be possible without your hard work and we thank everyone from both public and private sectors for taking the time to make a submission.

We are also indebted to our planning committee, and also to the international and regional social marketing associations for helping to shape this conference. Without their continued support we would not be able and ensure that the World Social Marketing Conference continues to uphold its mission to capture, spread and nurture best practice in social marketing and behaviour change.   

Find out more at

Do you want to help pay it forward? WSMC is seeking mentors and mentees

The power of mentorship is undeniable and as the mission of WSMC is to act as a vehicle to help build a global movement dedicated to nurturing good practice in Social Marketing, the 2017 conference will see the launch of the first speed-mentoring session.

If you're interested in participating as a mentor or mentee, please RSVP for this session by contacting Melissa Blair at

Find out more by downloading the full session overview.


Last Updated on Sunday, April 09, 2017 05:07 PM
Challenging Assumptions in Global Health Research

The Re-quilibrium podcast provides a voice to those working in social marketing and behavior change.  Former iSMA board member Gael O’Sullivan was recently interviewed by the podcast’s founder, Danielle Caldwell.  Listen to Gael’s reflections on her 30-year social marketing career, which has focused on improving health worldwide, here.  You can also find the episode on iTunes, Stitcher, or any other platform through which you listen to podcasts.

Last Updated on Sunday, April 09, 2017 06:04 PM
Registration is Open: AMA Marketing and Public Policy Conference

The AMA Marketing and Public Policy Conference is the premier event for academics, public policy makers and professionals interested in the intersection where marketing and public policy meet.
The conference theme, Promoting Solutions for Quality of Life and Consumer Well-Being, celebrates the incredible strides made in improving the lives of consumers and the quality of our society. At the same time, it recognizes many contemporary and global issues that cry out for greater research, debate and action.

The conference will take place June 1-3 in Washington, D.C. More information at

New Ask the Expert Series

SMANA members are invited to join our first Ask the Expert event to participate in a live Q&A session with an experienced professional in the field of social marketing. Take advantage of this unique opportunity to gain valuable insights and improve your social marketing knowledge base.

Our first expert in the series is Nancy Lee, an accomplished social marketer with more than 30 years of experience who has worked with numerous institutions and helped to develop many behavior change campaigns.

Date/Time: May 22, noon-1:30 p.m. ET (9 a.m.-10:30 a.m. PT)
To register, complete this form.

Examples of questions or topics include:

  • Practitioners asking about theory
  • Students asking about career prospects
  • Questions about expert’s material and experience
  • Professionals asking about strategy

*Member Tip: Did you know that as a SMANA member, you get free access to bi-monthly webinars hosted by iSMA?

New Social Marketing Listserv

We invite you to join the new Social Marketing Listserv,, a place to share opportunities, resources, events, questions, and news related to social marketing from across the globe. It is managed by the Social Marketing Association of North America (SMANA) in partnership with the International Social Marketing Association (iSMA).

To subscribe, send an email to or visit

This listserv replaces the non-working “Georgetown” list and The technology has been extensively tested over the last quarter by SMANA and iSMA members. Join us in making it a valuable community resource.

For a step-by-step guide on how to subscribe using a non-Gmail account, visit this page. Any questions? Please contact us at 

<< first < Prev 1 2 3 4 5 6 7 8 9 10 Next > last >>

Page 1 of 17